Our artist Danni Burton has an established fan base in her local area of Gravesham Kent as a singer/songwriter who also plays the piano and guitar. From looking at social networking sites such as Facebook, Twitter, Youtube and Soundcloud we have researched how big her fan base is and what sort of audience she attracks. She takes her influence from artists such as Eva Cassidy, The Eagles and Amy Macdonald. She plays gigs in the local area and has some live performances of her playing on Youtube. She has many friends on facebook, and has a established music fan page with 127 likes.
Some possotive comment that have been posted on her facebook page.
Our artist is being mentioned by other local artist and being ask to play at local gigs and events.
What is missing:
ReplyDelete3x initial ideas
Research into image and genre
Lyrics analysis/lyrics timecode
Ideas brainstorm
References and inspiration - artists
References and inspiration - music videos
References and inspiration - promotional campaign (case study)
Music video analysis
Target audience collage
Moodboard for your concept
Final pitch
Digipak analysis
Website analysis
Research institutions & marketing
Marketing strategy
There could be more information about each different shot and website, not enough explanation. This would be mid level 3 but could be higher if presented in a different way.
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